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The New World of Funding
Every organisation which has relied on funding from government departments, grants, European funds and other monies from the public purse to finance its operations knows that the world is changing.
These days you need to earn more money from different sources, and especially from the private sector, in order to survive.
This presents your organisation with a challenge for two principal reasons.
First, many organisations which have traditionally relied on public sector funding are just not geared up to work in the commercial arena.
Many colleges, social enterprises, public and private sector training providers, voluntary sector groups and others struggle to find employer customers, to build relationships with business and to persuade employers to pay for the services they "buy".
Second, many staff working in these organisations are, to say the least, reluctant salespeople. They don't want to sell. They don't see the need to learn how to sell. They want to focus on delivering their organisation's service and helping their client group. After all that's why they came into the job in the first place.
Both of these issues present your organisation with problems.
It's a fact of life that you need to attract more business from more diverse sources to your organisation. To do that you need to adopt a different approach to doing business with business.
Take a look at our services on the following pages to find out how to make sure you are able to attract more and better business to your organisation.
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